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In 1974 Guido Fidora decided to convert the family estate into organic agriculture.
At that time being organic was not a fashion and the word “organic” itself was not even associated to agriculture as it is today. Chemicals had been promoted as the right innovative way to grow crops for about one century. Everybody just seemed to have forgotten all their past, thousand-year chemicals-free experience. There were no books, no researches, no teachers to tell you how to grow plants without using chemicals. We learned through experience.
Today, Civranetta estate is one of the oldest examples of organic-cultivated environment in our country and the oldest one in Veneto region. The flourishing plants and the numerous animal species witness how a different agricultural method can improve our life conditions and change the world as we know it.